Home Services SEO: Get More Calls from Homeowners Ready to Hire

Home service companies face a brutal customer acquisition problem. Lead generation sites sell the same lead to multiple contractors, forcing you to race to call first and compete on price.

The pay-per-lead trap:

- Same lead sold to 3-5 competitors
- Rising costs as more contractors join
- No compound value—stop paying, stop getting leads
- Customers trained to shop on price, not quality
- Low-intent leads that waste your time

SEO offers an escape: leads that come directly to you, no sharing, no per-lead fees, compounding value over time.

When you rank #1 for "AC repair near me" or "roofing company [city]," those customers call you first—and only you.

The SEO advantage:

- Exclusive leads that come directly to you
- Customers call because they found YOU
- Investment compounds over time
- Rankings get stronger, not weaker
- Cost per lead decreases as rankings improve
- Competitive moat that's hard to replicate

HVAC Companies

Heating and cooling companies need visibility for both emergency repairs and planned installations. We help HVAC contractors dominate seasonal searches and capture emergency calls before competitors.

Learn more about HVAC SEO →

Roofing Companies

Roofing is competitive, with storm chasers and lead gen sites dominating many markets. We help roofing contractors build sustainable lead pipelines that don't depend on paying for shared leads.

Learn more about SEO for Roofers →

Plumbing Companies

Plumbing searches are often urgent—burst pipes, clogged drains, water heater failures. We help plumbers rank for emergency keywords and capture high-intent customers when they need help most.

Electrical Contractors

From emergency repairs to panel upgrades to EV charger installations, electricians need visibility across diverse service searches. We build comprehensive SEO strategies for electrical contractors.

Pest Control Companies

Pest control searches happen when homeowners have urgent problems. We help exterminators rank for pest-specific keywords and capture customers looking for immediate help.

Learn more about Pest Control SEO →

Landscaping & Lawn Care

Seasonal services require year-round marketing. We help landscapers build organic visibility that generates leads throughout the year, from spring cleanups to snow removal.

Local SEO

- Google Business Profile optimization
- Service area page creation
- Citation building in industry directories
- Review generation strategy
- Local link building

Content Strategy

- Service page optimization
- Blog content for seasonal searches
- FAQ content for common questions
- Emergency service pages
- Project galleries and case studies

Technical SEO

- Site speed optimization (critical for mobile emergency searches)
- Mobile usability improvements
- Schema markup for local businesses
- Click-to-call implementation
- Conversion tracking setup

Link Building

- Industry directory profiles
- Local business associations
- Manufacturer certifications
- Community sponsorships
- Local news and media coverage

Find out exactly what's keeping your company from ranking #1 in your service area. Our audit covers:

- Current rankings vs. local competitors
- Google Business Profile opportunities
- Technical issues affecting visibility
- Content gaps vs. top-ranking competitors
- Specific recommendations for improvement

No obligation. Industry-specific insights. Actionable recommendations.

HVAC SEO
How to dominate local search and stop paying for leads.

SEO for Roofers
Rank #1 and fill your install calendar.

SEO for Pest Control
Get more service calls through organic search.